Sep
24

Our thunking

What’s the Fringe zeitgeist this year?

By Andrew Girdwood - Digital Strategist, The Union

Observations from an Edinburgh Festival Fringe reviewer What is this? A self-confessed digital marketing addict takes ten days off for arts and culture? Please stick with me; the two are […]

Read more >>

Jun
23

Our thunking

Likability is dead

By Emily Thomas - Account Executive, The Union

A short history of cancel culture and how brands can avoid it Once upon a time it seemed humanising your brand was key to connecting to your customer. Take the […]

Read more >>